eBooks or “electronic books” have been all the rage over the years as Amazon’s Kindle devices and Apple’s iPad continue to enter more homes and give their users access to an unprecedented library of reading material.

Of the five pillars of content marketing I’m involved in, eBook authoring may seem like the odd man out. But bear with me: not only can an eBook offering help build your sales funnel and future opportunities with potential customers, but it could also become a nice side business complete with passive income.

Writing a book can be a chore, but it doesn’t have to be. In some cases, compiling information about your expertise may come naturally. In others, you may already have the information you need lying around. Other scenarios may arise where you only offer the equivalent of a free white sheet PDF to your audience in order to build a social media following or email newsletter list.

The possibilities are endless, provided your book has value and is professionally built and edited.

Whether you want to publish a book for fun or profit, you are no longer at the mercy of big publishing houses in order to live out the great American dream of becoming an author. I can help you self-publish your book on a shoestring budget and still come out ahead of the mega-corporations.

Follow my own blog and podcast on this website, purchase one of my self-help guides, or better yet, contact me personally to get all of the help you need. If you learn one small but valuable hint from me (even if it’s a freebie) you’ll make my day. (And you’ll also start growing your business presence online too. Win-win!)