Are your wheels spinning on how to grow your social media audience? Joe’s here to help!
A commonly used strategy to build your Facebook, Twitter, or Instagram audience is to run a giveaway or contest on your page. The same concepts can also be used for building an email list, but this episode focuses primarily on how to structure a giveaway, including rules, goals, engagement, potential budget, length and frequency of the sweepstakes, and how to determine a winner.
Joe also covers why you need to create a contest page and how to funnel Instagram users to your website despite the lack of hyperlinks on the social media platform.
Hello! My name is Joe Kuzma, and if you’re reading this, thank you! I’m pleased to virtually meet you and I hope we get to know one another well throughout this crazy journey of producing content.