Instagram tips with specialists Tash and Viv from Ace The Gram

Joe invites two very special guests to this episode of the DisContent Show: Tash and Viv from Ace The Gram!

Tash and Viv share tips on how to leverage Instagram for your personal brand or business, including how to build an audience and generate leads.

The ladies from New Zealand also share some of their own personal insights into what you might expect for the Instagram platform in 2020 and beyond.

For more information on how you can follow (and listen to more of) the ladies of Ace The Gram, please visit their official website or you may follow them on Instagram at

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Housekeeping tips for your online marketing

It’s a new year and a new you, but did you forget about the previous year’s resolutions which may no longer be valid?

Joe jumps into his checklist of “housekeeping” items everyone with a website or social media profile should look at, at least once each year, in order to make sure you’re potential clients and customers have the most accurate information about you at their fingertips.

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Don’t let vanity metrics drag your social media down!

Do likes, shares, followers and overall social media statistics and website analytics have you down?

There are more important lessons to be learned than worrying about how many followers you have.

Joe returns with an episode to help pick you up, as he shares insights as to why you shouldn’t get overwhelmed with the minutia of posting to social media sites or website blogs.

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When obvious can be good… and bad!

Ever think that something is so obvious you shouldn’t do it?

Or perhaps, have you become so complacent that some of the content marketing you do isn’t “as obvious”?

Both can be issues that anyone working with content or social media marketing may come across in their campaigns. On the latest episode of the DisContent Show, Joe Kuzma offers some advice for when the obvious choices should be used… and also when they should be avoided!

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Writing blog or social media posts while traveling

Having trouble finding time or a balance with writing posts for your content marketing campaigns?

Joe has the answers in today’s episode which focuses on the road warriors out there who may feel tethered to their desktop computers, but shouldn’t have to be. Among the tips are ways to multitask or tuck minutes of writing time in while traveling or away from your desk.

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Simple tips to increase your exposure on YouTube

Struggling to break ground on YouTube? Maybe the obvious answers to get those spinning wheels out of being stuck in the mud are right in front of you!

Joe discusses some simple tips to help increase your exposure on YouTube. Some of these ideas are right under your nose, but for some reason, there are those who feel they aren’t important steps. Rather, they are necessary components to increase your views, engagement, and subscribers.

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How to grow your social media audience

Are you spinning your wheels trying to get people to see your content on social media?

Well, you’re not alone!

Today Joe covers some methods to help you reach more eyeballs with your social media content. This isn’t your run of the mill episode stating the obvious: if you’re already consistently posting valuable content, it may be time to try some of these ideas in order to help boost your audience.

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Where to find photos for your blog, emails, social media, and more

In the latest DisContent episode, Joe covers ways to find photos for your blog, emails, social media, and more.

But before diving into the “where”, you also need to know the “why”. There’s a lot of lingo when it comes to licensing and Joe covers some of the pitfalls you’ll want to avoid when searching for “free” images – including places to avoid downloading from and that “royalty free” doesn’t truly mean “free to use”.

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Tricks and easier ways to post on Instagram

My life isn’t that exciting, so when I discover a new way to post to Instagram that makes my social media posts easier, you can tell I’m a bit of a marketing geek.

On today’s show I share three different ways to post on Instagram, each with their own caveats. A few should only be attempted by the most computer-savvy of users, but one specific (and new) method is bound to make anyone who has tried to work on graphics with a computer, and then post to Instagram, extremely happy!

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Why you should spend money on social media

In the latest edition of content marketing tips and tricks, Joe focuses on why you should put your money where your social media mouth is: and start advertising on platforms such as Facebook and YouTube.

If you know where your audience is, sometimes you have to go out and find them. Posting only organically (i.e. for free) isn’t a good tactic to go find your audience – it forces them to find you, which is almost always a losing proposition.

Other caveats to social media marketing are also discussed including platforms you might want to avoid spending your hard-earned dollars on!

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