Blog

Welcome to the “kitchen sink” area of the website.

That may sound odd, coming from someone who says a blog is the most important part of your website, but it’s also what you make of it!

In addition to finding content marketing tips and tricks, I’ll also post news, events, and other updates here. Be sure to check back often, as you never know what I’ll be up to next!


Recent Posts

September 18, 2018

What does this do for YOU?

This may seem like a very innocent question in the world of content marketing, but it’s a noteworthy one. Every blog you write, every post you make on social media, every word you speak on a podcast or publish in an email or eBook is significant. For example, if you …

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September 11, 2018

3 Basic building blocks for any new website

For many of you out there, you’re considering getting into the world of content marketing but you’re not quite there yet. Nearly everything I’ve published on my blog and podcast to date has catered to those who already have an established website. However, I realize there’s a segment of you …

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August 30, 2018

My top things every website should have

You’ve heard a lot of tips for content marketing, but we need to go back to the hub of where those campaigns send people: your website! If you have a poorly designed website, even the best campaigns will fall flat. To avoid leaving potential clients or customers in the dust, …

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August 28, 2018

Tips for creating better blog posts

Whether you’re a seasoned writer or someone terrified of making typos, writing an entry into your blog shouldn’t be a hassle. With the following tools and tips, you can circumvent making errors while also working more efficiently and effectively. I use each of the following tools when creating blog posts. …

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August 23, 2018

My love (and hate) relationship with Instagram

People love to fawn over Instagram and for a long time I was opposed to even having a presence on the social media platform. That may come as a surprise to many. As a content marketer, I’ve seen many other experts recommend jumping on every new train which enters the …

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