Welcome to the “kitchen sink” area of the website.
That may sound odd, coming from someone who says a blog is the most important part of your website, but it’s also what you make of it!
In addition to finding content marketing tips and tricks, I’ll also post news, events, and other updates here. Be sure to check back often, as you never know what I’ll be up to next!
August 3, 2018
Why rushing to publish content isn’t advisable
In my line of work, I often see some dubious requests. Among those are to publish a blog post ASAP or worse yet, post several articles within a single day. That wouldn’t be such a bad strategy for someone consistently producing content (think: newspaper). However, most of the clients I …
August 1, 2018
Why one of my favorite mottos is “Why not?”
I believe that one of my biggest obstacles, even including what I publish on this website or via the DisContent podcast, is overthinking things. Far too often we can outsmart ourselves; that’s never for the better. There was a time where I thought “Who would read that?” or “Who would …
July 26, 2018
“Picture perfect” images and graphics on Social Media
If you’ve ever heard the idiom “A picture is worth a thousand words” there is no truer sense of the word when associated with content marketing. The last thing you want is an image that doesn’t properly fit on your blog or looks out of place on social media. There’s …
July 24, 2018
Don’t be on social media for the sake of being on social media
This may seem like an odd title for an article when one of my main pillars of content marketing is social media. However, in the tradition of one of my go-to mottos, “Don’t worry about being great; just be good”, getting your name on every social media platform could end …
July 17, 2018
5 tools that will help you save time posting to social media
I’m often asked which programs help me most efficiently and effectively run my social media campaigns. To be honest, quite a few of these programs aren’t specific to social media, but they are incredibly helpful in my daily workflow. Let’s take a look at five of my favorite apps and …